The growth of a event planning expert : Sequoia Slentz

March 17, 2021

Lifestyle

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Who is Sequoia Slentz and some of his event planning thoughts? Slentz had become a booking agent for the Killers of Comedy in 2006, when he learned through his graphic designer, Jason Bland, who also designed T-shirts for the Howard Stern Show, that the comedic cast (including Bob Levy, Yucko the Clown and Beetlejuice) needed an Orange County rep. Cleanbox began designing the Killers of Comedy’s merchandise and managing all of their websites, and later bought the trademark to become the official booking agent for the show. They’ve now put on more 60 shows nationwide, including a few with Stern sidekick and “Too Fat to Fish” author, Artie Lang.

Sequoia Slentz

Sequoia Slentz profile in 944 Magazine : Although the world CleanBox inhabits is a far cry from the glossy photo spreads of beautiful people getting their rocks off that fill the mag’s pages, the recognition is still appreciated. Even though we despise the types of people who are into the magazine: the Armani and cologne wearing set, the bitchy, fake-titted chicks who won’t give us the time of day, we are ready and willing to accept all publicity. Plus, Sequoia and I got some free tequila at the photo shoot. Nothing beats a semi-solid excuse to drink hard liquor at noon.

About Sequoia Slentz: Owned and operated CleanBox Entertainment since 2001. Over the past 4 years we have produced major live events nationwide. My company created a television show which was licensed to Howard TV in 2009. We are interested in all ideas. Specialties: Designing, Manufacturing, Merchandise, Producing Live Shows, Creative Marketing on a budget, Event Planning.

Sequoia Slentz live shows producing tips: Go into each show with a scripted game plan. Even a simple a simple agenda can be something that your crew follows, but a detailed run of show document that maps out the show flow is the best document to use. Your plan should also include set-up diagrams that shows signal flow; floor plans that shows the room layout and location of AV, cameras, lighting, catering; and, any other documents like webcast information, call sheets, production schedules and checklists for both the crew and clients to follow. The more you know, the better the you do… and the best way to know is to practice. Aside from presenters being able practice clicking through their slides and getting comfortable with the environment, you need to know their transitions, cues for videos, music, camera angles and blocking, along with how the show will open and close.

Sequoia Slentz on Covid-19 times and the entertainment industry : I’d suggest they get a job at a record label or helping an artist that’s successful so that you can be around them and see the things that they’re doing to be successful. Learn from their successes and mistakes. Have an open mind about how you can be close to music without relying on the craft entirely, such as working in design, video production, or other ways to transfer your skills and still be around music. What attitudes and values should musicians carry with them to help lead them toward a successful career? Artists should do everything they can to keep a positive attitude and mindset. Have a great work ethic. Ultimately someone with less talent but who’s willing to put the time in can equal or surpass talent.

Killers of Comedy & Sequoia Slentz : We travel around the country with the Killers, meeting super fans everywhere we go. When you hang out with Beetlejuice before a Killers show, you feel like you’re hanging with freak show royalty. Everyone recognizes him and everyone loves him. But, after traveling from SF, and the extremely hectic Artie show, Levy, Yucko, and Shuli were all exhausted. We dragged them down to the party to find what looked like the cast of the Andy Griffith Show, a gang of 30 white collar Republicans and their families, sitting in a generic hotel conference room, with zero knowledge of the forthcoming entertainment.





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