Best marketing software reviews 2022? I’ve been using Ontraport for my business and my client’s businesses for the past 2 years. I love that it’s so customizable. With a little creativity, you can manage nearly 100% of your business. I use it for my website, membership site, automations, new client onboarding, invoicing, payment processing, email marketing, lead management, customer management, order management, and reporting. There’s a bit of a learning curve—it took me about 6 months to learn enough to feel comfortable and confident. I don’t see this as a downside, though. I prefer to be able to customize everything exactly the way I want it, so a learning curve is a small price to pay! Read more info on crmreviewed.com.
On the bright side though, at least Ontraport won’t ask for your credit card details. You’re free to try out its features for two weeks without committing yourself for the long haul. Beyond that, however, the lowest Ontraport goes is $79 per month for the basic plan. So, it might lock you out if you’re on a budget. Now, when you sign up and log in, the first impression you get of Ontraport’s system might be confusing. Considering it reportedly focuses on email marketing, you’d probably expect to find options like “Automation” or “Campaigns” on the menu bar. But, surprisingly, that’s not the case here. Only three of its six main menu options are consistent with email marketing solutions- “Dashboard”, “Campaigns”, and “Contacts”. The rest (“Pages”, “Tasks”, and “Sales”) are more commonly associated with CRM tools as opposed to email marketing. Hence, Ontraport might come off as a CRM solution when you first land on its dashboard.
The businesses that do not give this software a chance are reluctant because Ontraport lacks several new-age features that other automation software tools have. However, upon using it, you will realize that Ontraport is as good as any software if its features are compatible with your business. One of the biggest negatives of Ontraport is its split testing feature, it doesn’t provide much data to gauge campaign performance.
Website Builder: Another thing you can do on this platform is build landing pages with ease. The Ontraport website builder function simplifies the entire process and eliminates the need for hiring a web developer or graphic designer. It lets you fully customize both the design and layout of your landing page. Also, the service now includes some highly requested features like mobile view customization and extra capabilities for page personalization. With all that, Ontraport landing pages look amazing.
Ontraport, on the other hand, has been praised for combining advanced CRM with marketing automation. It’s the type of tool you’d consider when you need to build complex CRM workflows that are aligned with your marketing strategies. But then again, how reliable is the entire platform when it comes to that? Let’s find out by comprehensively reviewing its primary functionalities. This Ontraport review provides all the insights you might need about the software. So, stay with me as I walk you through an overview of Ontraport’s capabilities, as well as the features that stand out when it comes to user experience, contact management, campaign building, automation, plus CRM. And since I’m all about the details, this Ontraport review analyzes even the level of customer support, as well as Ontraport’s pricing schedule.